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Stand Out With Online Content Marketing

Research shows that people want to deal with brands that care about them, especially when it comes to healthcare. According to econsultancy.com, health-related Internet use has become one if the top...

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New Ways to Incorporate Video into Your Healthcare Marketing Campaign

Video is hugely important these days. It is probably the fasting growing tool when it comes to online marketing. YouTube, Instagram and Vimeo are just three examples of the robust variety of social...

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Add Interactivity to Your YouTube Channel: Annotate!

More than 1 billion unique users view the over 6 billion hours of video streaming each month on top video portal YouTube — and it’s not all fun and games! Serious businesses like hospitals have...

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How Healthcare Marketers Can Maximize Twitter’s New Features

Twitter is no stranger to healthcare. It’s been used in healthcare communications for everything from live tweeting brain surgery to getting alerts from health-related government agencies. Like other...

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How to Take Great Smartphone Photos for Social Media

The most effective social media content is real-time content (or very close to real time). We don’t always have a digital camera on us to capture great photos or videos, though. Most of us, however, do...

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